Last week I shared one of the most common mistakes that churches make when it comes to allocating the annual advertising/promotion budget (click here to read that post). Today I want to share Advertising Mistake #2… Advertising Mistake #2: Spending your advertising funds on “branding” messages without a clear call to action. “Branding” is a great word for two groups: … Read More
How to Invest Your Advertising & Promotion Budget (Part 1)
I shared some thoughts on how to set up your church’s budget a while back (click here for that post), and today I’d like to give you the first of two “hard-learned” tips about how to spend that budget. I want to address specifically how you spend the line item in your church’s budget marked “advertising” or “promotion” or whatever … Read More
New Maximizing Easter E-Book & Webinars!
If you’re a frequent reader of this blog, you already know that I’m convinced that NOW is one of the greatest times in our lifetime to reach more people and grow our churches! Combine that with the fact that Easter is the most likely day of the year for unchurched people to attend your church, and Easter 2010 has tremendous … Read More
A Record-Breaking Big Day Report!
I‘ve found that February is one of the best times each year to reach new people, so ’tis the season for Big Days! I just received a great report from Jamey Stuart, Senior Pastor of Believers Church in Chesapeake, Virginia. Jamey is a two-time coaching alumni, an advanced coaching grad and one of our great CLI-certified trainers – he gave … Read More
Ignite Ideas – Right on Time!
Among the responses I’ve received to Ignite: How to Spark Immediate Growth in Your Church is this note from Rob Huffman, Senior Pastor of Clearview Church in Chesapeake, Virginia and one of my Coaching Alumni: Nelson, Thanks for the insight in the new book. I read it the first day I got it in about 2 hours. I am already … Read More
Igniting a Culture of Evangelism
I am still blown away by all the great feedback you have been sending about my latest book, Ignite: How to Spark Immediate Growth in Your Church. It’s so rewarding to see how God is already using it to encourage church leaders to stoke the fire of evangelism in their churches. I got permission to share one of the emails … Read More
Igniting Growth In Your Church – Week 6 of 6
Welcome to the final post of my six-part blog series, “Igniting Growth In Your Church.” I trust that this weekly series has taken you to a new level in your understanding of how to keep your church’s evangelism temperature at the boiling point. If you haven’t already, make sure you pick up my new book, Ignite: How To Spark Immediate Growth … Read More
Igniting Growth In Your Church – Week 5 of 6
Welcome to week 5 of my 6-week blog series, “Igniting Growth In Your Church.” Happy Thursday to you, once again. My hope is that this series is consistently pushing you further in your study of evangelism by giving you special insight into my new book, Ignite: How To Spark Immediate Growth In Your Church. Last week, we discovered how you can … Read More
Igniting Growth In Your Church – Week 4 of 6
Welcome to week 4 of my 6-week blog series, “Igniting Growth In Your Church.” Happy Thursday to you. I trust that this weekly series is driving you deeper in your study of evangelism by giving you a sneak peak (or review!) of my new book, Ignite: How To Spark Immediate Growth In Your Church. Last week, we discussed how pastors can … Read More
Ten Secrets of Church Marketing – CLI Newsletter Rewind
Today I’m sharing another one of the articles from this month’s CLI Newsletter. We pack each newsletter with the best content we can find. Like this article from the good folks at Truth Advertising: TEN SECRETS OF CHURCH MARKETING “The problem is that most church ads I see are very boring and self-serving. The church drones on about this program … Read More