No Second Chances- Making a Great Impression on First-Time Guests

You won’t get a second chance.  Seven minutes is all the time you have to make a positive first impression on the first-time guests who walk through your doors.

In the first seven minutes of their experience with your church, your guests will decide whether or not they’re going to come back.  That’s before a single worship song is sung and before a single word of teaching is uttered.

Maybe that seems unfair to you but, fair or not, it’s true. Blame it on the power of the God-given subconscious mind.

Obviously, your guests aren’t making a well-thought-out decision based on the integrity of the preaching (they haven’t heard it yet), the character of the church staff (they’ve never met them), or the clarity of your doctrine (what’s doctrine?).   They’re not weighing the pros and cons of your worship style and theological viewpoints.

Instead, they are taking in clues about your church’s atmosphere and people’s friendliness on a much more rudimentary level.  Their subconscious minds are working overtime to evaluate their compatibility with this new environment.

So the question becomes: How can you, as a church leader, take advantage of this reality?  That is, how can you identify and strengthen what’s actually being judged? What factors and feelings play into a guest’s first impression? How much control can you have over doing things in a way that will make the experience a positive one?

To truly get a glimpse of the power of your church’s first impression on a guest, you need to step to the other side and look at the experience from a first-time guest’s point of view.

I want to show you how.  In my brand new FREE e-book, How to Make a Great First-Time Guest Impression, I’m going to show you step by step how to put your first-time guests’ experience into perspective and how you can improve it!  Let me show you how to really make those first 7 minutes count!

Click here to download your FREE copy of my brand new e-book, How to Make a Great First-Time Guest Impression!

Your partner in ministry,


P.S. Discover the three most common mistakes churches make in connecting new people AND how you can avoid them!

Join me for The Top 3 Assimilation Mistakes Webinar this week.  In this FREE one-hour webinar, you will discover the three most common mistakes churches make in connecting new people AND how you can avoid them!

Click here to register for the date and time most convenient for you!


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About Nelson Searcy

Nelson Searcy is an experienced church planter, coach and church growth strategist, working with churches in over 45 denominations. Nelson is also the Founding and Lead Pastor of The Journey Church, with locations across New York City and in San Francisco and Boca Raton, FL. He first developed the Assimilation System 10 years ago at the Journey Church and has since implemented and improved these strategies with over 3,000 churches across all sizes and denominations. He started coaching pastors in 2006 and has personally coached over 2100+ senior pastors, helping them break common growth barriers like 125, 250, 500, 1000 and beyond, all while maintaining personal life and ministry balance. As founder of Church Leader Insights and the Renegade Pastors Network, he has trained more than 50,000 church leaders (3,000+ church planters). He is the author of over 85 church growth resources and 17+ books, including Fusion: Turning First-Time Guests Into Fully-Engaged Members of Your Church and The Renegade Pastor: Abandoning Average in Your Life and Ministry. His continued mission is to help church leaders around the world cooperate with God in creating healthy, thriving churches. Nelson is married to Kelley and together they have one son, Alexander.

Nelson SearcyAssimilation, Uncategorized

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