Summer is the time to be extra creative in your message planning. You have the freedom to intentionally teach on topics that will draw a crowd. Around The Journey, we always plan this kind of “attractional series” for the summer, in an effort to reach people who may not otherwise come to church.
Each year we do a series called God On Film, where we pull spiritual themes out of the summers biggest movies and teach on them. This series always attracts new people. Especially if a movie is creating a lot of buzz in the media, people in the community want to know what the local church is going to draw from it. One of the key advantages to this series it that it is fresh every summer. The messages center on new movies, so there are always new themes to talk about.
In planning your summer teaching, make sure you structure your series so that all of the messages fall into the same theme or category, but don’t build on one another. You want your new and sporadic summer attenders to be able to connect with the few messages that they may hear, without feeling like they are missing important background information because they haven’t been around for the entire series.
Whether you are doing a ten-week series or two shorter series, let each message under the umbrella stand as its own entity. Use every one as an opportunity to bring someone new in and help them get connected. If you do, you’ll find yourself with a lot of new people who are excited about going deeper with you in the fall.
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