AMG takes an ad out for Christ

This post comes to us from Katey Hearth, a writer at Mission Network News. MNN is the broadcast ministry of Cornerstone University that reports on the work of mission agencies and relief organizations around the world.

amgturkeyWhat do you do when you can’t openly speak about the Gospel? Well, you put it in a newspaper ad. At least that’s what AMG International is doing.

All across the world, AMG is getting the Gospel into hard-to-reach places. This is because newspapers can enter places where Christians are normally barred.

This newspaper evangelism, more commonly known as media evangelism, has been “one of the most effective methods…to spread the Gospel” according to AMG. In Muslim, Hindu, and Buddhist countries, this is sometimes the only way to communicate the Gospel.

However, the evangelism doesn’t stop with the ad. Once a person responds to the ad, he/she is sent a Bible and a Bible correspondence course.

This course is designed to teach the basics about Christianity. It then builds upon these basics and teaches about further doctrine. Those who complete this course receive certificates.

Non-Christians are the biggest group of responders to these types of ads.

It’s often because of curiosity these ads work. They people want to find out what the big deal is about. So really, curiosity isn’t killing the cat, it’s saving it.

To read the entire article, click here.

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About Nelson Searcy

Nelson Searcy is an experienced church growth strategist, pastor, church planter and coach, consulting with churches around the world. As founder of Church Leader Insights and the Renegade Pastors Network, he has personally trained more than 3,500 church leaders in over 45 denominations through live events, seminars and monthly coaching. Nelson is also the Founding and Lead Pastor of The Journey Church, with locations across New York City and in Boca Raton, FL. Nelson and his church routinely appear on lists such as “The 50 Most Influential Churches” and “The 25 Most Innovative Leaders.” He is the author of over 100 church growth resources and 18+ books, including The Renegade Pastor: Abandoning Average in Your Life, Ministry and The Difference Maker: Using Your Everyday Life for Eternal Impact, and At the Cross with the People Who Were There. He and his wife, Kelley, have one son, Alexander.

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