If you couldn’t join me last month in Orlando for the brand new Church Marketing Workshop – you have another opportunity today to get growth-impacting, ministry-tranforming, evangelism-focused content that I shared! This was a one-time event and we drilled down into every aspect of church marketing – ALL the marketing tips, strategies and tactics that I’ve discovered and applied from over 25 years … Read More
NEW Church Marketing Workshop – Super Early Bird Ends Today
Marketing goes hand in hand with Evangelism and plays an important role in reaching more people in your community. But it doesn’t have to be stressful. To steer you in the right direction with proven ideas and strategies, I’ve created the brand new event, the two-day Church Marketing Workshop where I’ll reveal for the first time ALL the marketing tips, strategies … Read More
Wisdom from Star Wars – A Saturday Quote
Don’t avoid clichés. They are clichés because they work George Lucas
How to Invest Your Advertising & Promotion Budget (Part 2)
Last week I shared one of the most common mistakes that churches make when it comes to allocating the annual advertising/promotion budget (click here to read that post). Today I want to share Advertising Mistake #2… Advertising Mistake #2: Spending your advertising funds on “branding” messages without a clear call to action. “Branding” is a great word for two groups: … Read More
How to Invest Your Advertising & Promotion Budget (Part 1)
I shared some thoughts on how to set up your church’s budget a while back (click here for that post), and today I’d like to give you the first of two “hard-learned” tips about how to spend that budget. I want to address specifically how you spend the line item in your church’s budget marked “advertising” or “promotion” or whatever … Read More
Ten Secrets of Church Marketing – CLI Newsletter Rewind
Today I’m sharing another one of the articles from this month’s CLI Newsletter. We pack each newsletter with the best content we can find. Like this article from the good folks at Truth Advertising: TEN SECRETS OF CHURCH MARKETING “The problem is that most church ads I see are very boring and self-serving. The church drones on about this program … Read More
Are you speaking Christianese?
Chris Forbes as a great article on the danger of speaking Christianease – you can read it here. Here’s a few of the highlights: (Start Quote) Have you ever read copy in church advertisements like the lines below? “Join us this Sunday for anointed Holy Ghost preaching, dynamic praise and worship and intimate fellowship in the body” “At our church … Read More