If you’re a regular reader, you know I believe that First Time Guests who attend your church are gifts from God.

As such, I’m a stickler for following up with these “gifts” as thoroughly as possible to invite them to come back, get plugged in and ultimately become fully committed members of your church.

One of the pieces of the follow-up puzzle is a “one month later” letter to all first time guests.

This letter is designed to remind people of their first attendance one month ago, offer them a gift to help them grow spiritually (we typically send a message CD), and let them know about any timely opportunities to get more involved.

As for logistics, we send this letter each week to every first time guest who attended four weeks ago (whether they’ve attended again since then or not).

This letter requires a bit of thought, but is a vital step in being the best possible stewards of the “first time gifts” that God sends to your church each week.

Here’s a recent sample of this letter from The Journey:

One Month Follow-Up Letter (.doc)

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© Nelson Searcy. All Rights Reserved.

About Nelson Searcy

Nelson Searcy is an experienced church growth strategist, pastor, church planter and coach, consulting with churches around the world. As founder of Church Leader Insights and the Renegade Pastors Network, he has personally trained more than 3,500 church leaders in over 45 denominations through live events, seminars and monthly coaching. Nelson is also the Founding and Lead Pastor of The Journey Church, with locations across New York City and in Boca Raton, FL. Nelson and his church routinely appear on lists such as “The 50 Most Influential Churches” and “The 25 Most Innovative Leaders.” He is the author of over 100 church growth resources and 18+ books, including The Renegade Pastor: Abandoning Average in Your Life, Ministry and The Difference Maker: Using Your Everyday Life for Eternal Impact, and At the Cross with the People Who Were There. He and his wife, Kelley, have one son, Alexander.