Monday is for Follow-Up: Extending an Invitation

“Without contact information, the Assimilation System breaks down. So once your first-time guests have successfully made it from the street to the seat, getting their information should be one of your primary goals – not just inspiring them with beautiful music or impacting them with your preaching. Your focus should not only be on getting them to respond to an … Read More


Nelson SearcyAssimilation

Monday is for Follow-Up: Follow-up is Not Optional

“Baseball players and golfers cannot help but follow through on the force of their contact. It happens almost automatically – a result of sheer momentum. What’s the lesson? Follow-through is not optional; it’s integral. However, the health of that follow-through, the precision and form of it, will determine where and just how far the ball actually goes every time. The … Read More


Nelson SearcyAssimilation

Monday is for Follow-up: Reflecting Jesus’ Attitude

“Understanding the significance of proper assimilation may require you to change the way you think about service. God has not only given us the responsibility of being hospitable to His guests, but He has also given us the perfect example of how to go about it. Jesus came to the earth to serve, not to be served. Throughout the New … Read More


Nelson SearcyAssimilation

Monday is for Follow-Up: Engaging First-Time Guests

“The Ritz-Carlton is in the business of sleep. Their single goal is to make you feel good about spending your money with them so that you will do it again – simply for a nice place to lay your head. We, on the other hand, are in the business of eternity. We are in God’s business. Yet we focus less … Read More


Nelson SearcyAssimilation

Monday is for Follow-Up: Invite them back

“The Church–your church–truly is a family expecting guests. And you should be ready to show them intentional hospitality when they arrive. While they are in your company, they need to feel comfortable and valued, no matter where they are in their spiritual development. When they leave, be proactive in giving them a return invitation they’ll be hard pressed to refuse.” … Read More


Nelson SearcyAssimilation

Monday is for Follow-Up: Seven minutes is all you get!

“Seven minutes is all you get to make a positive first impression. In the first seven minutes of contact with your church, your first-time guests will know whether or not they are coming back. That’s before a single worhsip song is sung and before a single word of the message is uttered. ” – Nelson Searcy (the above quote is from p. … Read More


Nelson SearcyAssimilation

Ends TODAY – New Assimilation Seminar

Pop Quiz – how have you been following up with your first-time guests from Easter? a) Still organizing but will follow up this week. b) Sent out some form letters that we always send. c) I know I need to follow up but not sure where to begin. d) Um, what follow-up? Whether it’s the week after Easter Sunday or any … Read More


Nelson SearcyAssimilation

Monday is for Follow-up: Creating a second-time guest

“Monday is the greatest day of the week when it comes to your post-weekend follow-up. Don’t wait to get the follow-up going. Have you ever given someone a gift and gotten a thank-you note almost immediately? Doesn’t that make you feel acknowledged and appreciated? Remember that your guests are gifts, and they gave part of their coveted weekend to you. … Read More


Nelson SearcyAssimilation