The Myth of the Summer Slump

Maximize Summer

MYTH: Memorial Day is right around the corner. You know what that means… Low attendance. People head for the beach, the lake, or the kiddie pool in the backyard and leave you preaching to empty rows. Oh well, that’s the way the summer goes. Just hold on and count the days until fall. There’s not much you can do.

REALITY: Memorial Day is right around the corner. This is the perfect time to grow your church to the next level!

You have one week until summer (unofficially) begins. Are you ready?

At The Journey, we have grown every summer since our start in 2002. How? By choosing to take advantage of the freedom summer gives us to be creative! We have come to understand that summer is the perfect time to connect new attenders with the church, through creative outreach, creative messages, and creative small groups. So, while all of our regulars do their summer sunning, we are keeping our attendance consistent.

Just think about the effects of this approach when fall hits – All of your regular attenders will get back on track and all of the new people you started assimilating over the summer will be truly connected and ready to go deeper… That means a huge fall growth spurt! That means momentum! That means more people headed towards becoming fully developing followers of Jesus!

Or you can sit by the pool and wait for the leaves to start turning… The choice is yours, but here is my suggestion:

Plant this summer so you can reap the harvest in the fall!

– Nelson

P.S. – To learn more about how to creatively connect newcomers this summer, download our Maximizing Summer MP3 – use this code to get it for FREE: maxsummer
(Note: Coupon Expires 6/15/08)

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About Nelson Searcy

Nelson Searcy is an experienced church planter, coach and church growth strategist, working with churches in over 45 denominations. Nelson is also the Founding and Lead Pastor of The Journey Church, with locations across New York City and in San Francisco and Boca Raton, FL. He first developed the Assimilation System 10 years ago at the Journey Church and has since implemented and improved these strategies with over 3,000 churches across all sizes and denominations. He started coaching pastors in 2006 and has personally coached over 2100+ senior pastors, helping them break common growth barriers like 125, 250, 500, 1000 and beyond, all while maintaining personal life and ministry balance. As founder of Church Leader Insights and the Renegade Pastors Network, he has trained more than 50,000 church leaders (3,000+ church planters). He is the author of over 85 church growth resources and 17+ books, including Fusion: Turning First-Time Guests Into Fully-Engaged Members of Your Church and The Renegade Pastor: Abandoning Average in Your Life and Ministry. His continued mission is to help church leaders around the world cooperate with God in creating healthy, thriving churches. Nelson is married to Kelley and together they have one son, Alexander.

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