6 Principles of Contagious Evangelism

Today’s guest post was written by Alvin Reid, Professor of Evangelism & Student Ministry at Southeastern Baptist Theological Seminary. Alvin is a long-time personal friend and someone I learn a great deal from. Here he discusses how we could make evangelism “go viral” by applying the marketplace principles proposed by Jonah Berger in his book Contagious: Why Things Catch On. … Read More

Nelson SearcyEvangelism

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