As such, I’m a stickler for following up with these “gifts” as thoroughly as possible to invite them to come back, get plugged in and ultimately become fully committed members of your church.
One of the pieces of the follow-up puzzle is a “one month later” letter to all first time guests.
This letter is designed to remind people of their first attendance one month ago, offer them a gift to help them grow spiritually (we typically send a message CD), and let them know about any timely opportunities to get more involved.
As for logistics, we send this letter each week to every first time guest who attended four weeks ago (whether they’ve attended again since then or not).
This letter requires a bit of thought, but is a vital step in being the best possible stewards of the “first time gifts” that God sends to your church each week.
Here’s a recent sample of this letter from The Journey:
P.S. To learn all about The Assimilation System that I teach from the comfort of your own office or home, check out The Fusion Webinar – This Thursday at 2pm. Click here to read more and Register Now!
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