“Knowing is not enough; we must apply. Willing is not enough; we must do.” — Johann Wolfgang von Goethe
Keep it Simple (A Sunday Quote)
“Make everything as simple as possible, but not simpler.” — Albert Einstein, Theoretical Physicist
Winston Churchil – Preaching Advice?
The short words are best, and the old words are the best of all.” –Winston Churchill
Lessons from “Yes” – Part 3
Today, I will conclude our Lessons from “Yes!” series with three final truths from the book: “Resistant children who easily find excuses not to do their homework or tidy their room are more likely to be persuaded if they’re first asked to take a small step in that direction. As long as they feel they’ve said yes to the first … Read More
Lessons from “Yes” – Part 2
On Tuesday, I shared with you what I’ve been learning from “Yes!: 50 Scientifically Proven Ways to Be Persuasive.” Here are some more lessons: Research shows that those who tend to come in on time should be praised for their behavior (as opposed to chiding those who are late). Make sure people know just how much punctuality is appreciated. People … Read More
Lessons from “Yes” – Part 1
Recently our strategic team at The Journey finished studying the book “Yes!: 50 Scientifically Proven Ways to Be Persuasive” by by Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini. Between now and Friday, I want to share with you some of my key lessons from the book. I believe that we must learn to better help people say ‘yes’ … Read More
Where There’s Slack There’s Lack – 1 of 8
SYSTEM #1: THE WEEKEND SERVICE SYSTEM Let’s start this Wednesday series “Where There’s Slack There’s Lack” by looking from the outside in – meaning we’ll work from the systems that are most obvious/ directly influence your people to the ones that are meant more to keep you and your team on track. We’ll jump in with the Weekend Service System… … Read More
Two Saturday Communication Quotes
“By all means, show don’t tell . . . reveal your personality . . . be the message rather than narrating it, but above all, be authentic.” – Dr. Frank Luntz, author, Words that Work “A great line isn’t spoken, it is delivered.” – Jack Klugman, actor Is it possible to replace the word ‘line’ with the word ‘sermon’ in … Read More
Words that Work – Part 4 of 4
Happy Independence day to everyone here in the US! Today, I wrap up my four part communication series based on the excellent book Words that Work by Frank Luntz with this selection where Luntz quotes the famous novelist George Orwell. George Orwell language rules: 1. Never use a metaphor, simile, or other figure of speech which you are used to … Read More
Words that Work – Part 3 of 4
On Tuesday, I started a series of lessons from the book Words that Work by Frank Luntz by giving you his first four rules of communication. Here are rules five through nine: Rule Five…Novelty: Offer Something New Words that work often involve a new definition of an old idea. (In preaching the goal is not to have a ‘new idea’ … Read More