Attracting a Crowd to Monthly Services – Part 1

I’m always on the lookout for pastors and church planters who are doing great things for God.  One of my Coaching Alumni that fits that description is a church planter that I’ve had my eye on for a while and I’d like to introduce him to you today.

Andy Wood is the Founding and Lead Pastor of South Bay Church in Santa Clara, California, and I’ve asked him to write a series of posts on “Attracting a Crowd to Monthly Services,” since they did such a good job with the Launch Process.

Here’s the first post in this series:

Attracting a Crowd To Monthly Services- Part 1
(Click here for Part 2, Part 3 and Part 4)
“Building a Launch Team”

by Andy Wood

My wife Stacie and I, and two other couples moved from Dallas and South Carolina to the Silicon Valley in August of 2008. Our goal was to successfully launch South Bay Church by February of 2009. The Silicon Valley has seen many failed church plants, so we knew a healthy launch would require a miracle from God and a lot of hard work! Our daily prayer was, “God please give us at least 150 people at our Grand Opening Service.”

Given the fact that we had 10 on our team (including dogs and kids) we were just 140 shy of that goal. We quickly discovered that the development of a healthy externally focused Launch Team would be one of the keys to reaching our prayer goal. Many days I would prayer walk through our community with such a heavy heart as I realized that 95% of these people were heading towards eternity apart from Christ.

As we sought God for a healthy launch, I was challenged to pray, “Father just give us 50 people from this community for our Launch Team, you raised Jesus from the dead in three days and this is nothing for you!”

Over the next 6 months we coupled our prayers with hard work and execution. We got moving… serving at local city events, going door to door in our apartments, and hosting neighborhood cookouts (just about every weekend).

Everyone on our original team had a note card with names of people we were praying for and intentionally inviting to be a part of our Launch Team. We eventually ended up with unchurched, de-churched, and churched from all various walks of life and each had a common thread: a desire to serve and make an impact in our community.

Many planters underestimate the significance of a healthy Launch Team and its correlation to having successful Monthly Services. I thought many times, “If I can’t build a team of 50 people that believe in our vision, how can I lead a church that reaches thousands?”

As our Launch Team grew from 8 people to close to 50 by our Grand Opening, our sphere of relationships increased exponentially. Each Sunday night we gathered for one hour, I cast vision and encouraged people to begin thinking about what friends they would invite to our Monthly Services.

This Launch Team proved to be building block #1 of attracting a crowd to our Monthly Services.

Here are Some Action Steps:

  • Come up with 3 creative ways to meet people in your community.
  • Challenge everyone on your team to build a list of 10 people they are investing in and inviting to be a part of your Launch Team.
  • Pray that God would give you 50 people to be a part of your Launch Team.

In next week’s post I’ll write about how to mobilize your Launch Team to bring their friends to your Monthly Services.

P.S. If you’re starting a new church, I’d like to give you over $115.00 in Free Church Planting Resources – Click Here to Secure Yours Now

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About Nelson Searcy

Nelson Searcy is an experienced church growth strategist, pastor, church planter and coach, consulting with churches around the world. As founder of Church Leader Insights and the Renegade Pastors Network, he has personally trained more than 3,500 church leaders in over 45 denominations through live events, seminars and monthly coaching. Nelson is also the Founding and Lead Pastor of The Journey Church, with locations across New York City and in Boca Raton, FL. Nelson and his church routinely appear on lists such as “The 50 Most Influential Churches” and “The 25 Most Innovative Leaders.” He is the author of over 100 church growth resources and 18+ books, including The Renegade Pastor: Abandoning Average in Your Life, Ministry and The Difference Maker: Using Your Everyday Life for Eternal Impact, and At the Cross with the People Who Were There. He and his wife, Kelley, have one son, Alexander.

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